Students on the Path to Success Now Able to Send Cool E-Cards via National Education Website

January 4, 2008 (Trenton, NJ) - Learn Do Earn (www.learndoearn.org), an education website designed to motivate students, recently partnered with MushyGushy, an increasingly popular e-card company, to allow students to send congratulatory and interactive e-greetings that link, among other topics, the choices made today with future successes down life’s road.

Click here to sample one of these new e-cards: http://learndoearn.mushygushy.com/HP36GD

Introduced a year ago, Learn Do Earn (www.learndoearn.org) is a powerful cluster of web-based programs dedicated to ensuring that students -- and their parents, and teachers -- have the information necessary to making the best academic, career, and financial decisions in the middle and high school.

MushyGushy is a free online service that enables users to create customizable e-greetings. In addition to providing the traditional the receiver’s name and a custom message, MushyGushy was the first to allow anyone to cut and paste headshots into animated greetings while matching skin-tones and facial complexions.

Some of the special e-cards created for Learn Do Earn (www.learndoearn.org) are interactive and ask students a series of questions about courses, habits, and other predictors of success post high school.

“Adding this generous in-kind gift to the Learn Do Earn website from MushyGushy is very exciting,” said Dana Egreczky, president, Learn Do Earn. “Being able to provide words of encouragement in a format that students find cool and entertaining is something of which we are really proud.”

About the Learn Do Earn
Learn Do Earn awards credentials and certificates to students who meet the criteria defined in each of its five programs. Students can earn credentials and certificates they can use in college admissions processes and job interviews. The programs centralized on the Learn Do Earn include: World Class Students, School Counts, The Technology Challenge, Work the Money, and the Math Challenge.

About MushyGushy
MushyGushy is based in Parsippany, New Jersey. Unlike traditional e-greeting cards, which tend to be impersonal, MushyGushy takes e-greetings to a whole new level in personalization for everyone. Send a GushyGram today; you'll love the reaction you get.
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Contact: Michael Schneider (973) 868-1000
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A New “Shade” of E-Cards
- MushyGushy is First to Allow Users to Personalize E-Greetings Based
on Ethnicity, Skin-Tone, and Gender and Send via Google

Parsippany, NJ (April 24, 2007) -- A new e-greetings service is available just in time for Mother’s Day that opens the door for people of all races and ethnic backgrounds. MushyGushy (www.mushygushy.com) lets users create personalized animations and utilize Google search phrases as an optional delivery vehicle for their initial line of more than fifty e-cards (“GushyGrams”). MushyGushy is also a first to allow anyone to cut and paste headshots into animated greetings while matching skin-tones and facial complexions.

According to the Greeting Card Association, this Mother’s Day, an estimated 150 Million Mother’s Day cards will be exchanged making it the third-largest card sending holiday of the year.

Customizable e-greeting cards are becoming increasingly popular. In fact, the Office Max recent e-greeting campaign "Elf Yourself," generated more than 11 million customized elves between November 27 and New Year's. At its peak, more than 40,000 per hour were created according to USA Today, Interactive Campaigns Build Buzz with Fun- January 18, 2007.

With MushyGushy, users have a wide selection of special Google “search phrases' to personalize their GushyGram. Once a receiver goes to Google and types in his/her personalized search phrase, they will find their GushyGram near the top of the “sponsored links” section. One simple click and any special someone will receive a fully animated GushyGram. The surprise of finding their matching Google search result and the fun of getting a personalized GushyGram creates double the impact for recipients.

“This is truly a unique and long overdue service for members of all minority communities,” said Roger Watkins, Founder of WorkplaceDiversity.com., a national diversity recruitment firm. “Many times I've personally gone into a local card store or online to get a greeting card and found the selection for minority groups limited at best. All of the e-cards on MushyGushy offer the skin tone matching and gender changing feature.”

MushyGushy allows anyone with a computer to seamlessly integrate a digital photo into a GushyGram with their user-friendly “head-cutting tool.” After heads have been cut and sized, users then select matching skin tones and gender assignments. Finished heads can then be saved for future use in your “Head Case,” which automatically remembers skin tones and gender assignments.

According to a study by the Pew Internet & American Life Project, entitled The holidays online: Emails and e-greetings outpace e-commerce, 32% of Internet users (over 30 million people) sent e-greeting cards to loved ones and friends over the holiday season. Hispanics were more likely than other ethnic and racial groups to have sent e-greeting cards – 45% of them did so.

“Today's society is all about self-expression and connection via the Web,” said Kurt Schwartz, owner and founder of MushyGushy. “People love watching themselves, family, and friends in our top of the line animations. Using our Google feature as an optional delivery mechanism makes the whole process more engaging and the connection between sender and receive much stronger.”

MushyGushy (www.mushygushy.com) is based in Parsippany, New Jersey. Unlike traditional e-greeting cards, which tend to be impersonal, MushyGushy takes e-greetings to a whole new level in personalization for everyone. Send a GushyGram today; you'll love the reaction you get.

Editors Note: If your media outlet would like a GushyGram with your report’s heads included, please contact us at (973) 868-1000
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Press contact AllyceForan
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Say Hello to Friends On and Off Campus Using New E-Cards
MushyGushy is First to Allow Users to Personalize E-Greetings Based
on Ethnicity, Skin-Tone, and Gender and Send via Google

Parsippany, NJ (April 24, 2007) -- A new e-greetings service is available that opens the door for people of all races and ethnic backgrounds. MushyGushy (www.mushygushy.com) lets users create personalized animations and utilize Google search phrases as an optional delivery vehicle for their initial line of more than fifty e-cards (“GushyGrams”). MushyGushy is also a first to allow anyone to cut and paste headshots into animated greetings while matching skin-tones and facial complexions.

Customizable e-greeting cards are becoming increasingly popular. In fact, the Office Max recent e-greeting campaign "Elf Yourself," generated more than 11 million customized elves between November 27 and New Year's. At its peak, more than 40,000 per hour were created according to USA Today, Interactive Campaigns Build Buzz with Fun- January 18, 2007.

With MushyGushy, users have a wide selection of special Google “search phrases' to personalize their GushyGram. Once a receiver goes to Google and types in his/her personalized search phrase, they will find their GushyGram near the top of the “sponsored links” section. One simple click and any special someone will receive a fully animated GushyGram. The surprise of finding their matching Google search result and the fun of getting a personalized GushyGram creates double the impact for recipients.

“For parties or campus events, or for anyone who wants to ask someone out on a date in a new cool way, sending GushyGrams are fun and free,” said Suzanne Benedetto a junior from Penn State University. “Just take a camera phone photo or get another image of your friends and create an e-greeting that they appear in. You’ll love the reaction you get.”

MushyGushy allows anyone with a computer to seamlessly integrate a digital photo into a GushyGram with their user-friendly “head-cutting tool.” After heads have been cut and sized, users then select matching skin tones and gender assignments. Finished heads can then be saved for future use in your “Head Case,” which automatically remembers skin tones and gender assignments.

According to a study by the Pew Internet & American Life Project, entitled The holidays online: Emails and e-greetings outpace e-commerce, 32% of Internet users (over 30 million people) sent e-greeting cards to loved ones and friends over the holiday season. Hispanics were more likely than other ethnic and racial groups to have sent e-greeting cards – 45% of them did so.

“Today's society is all about self-expression and connection via the Web,” said Kurt Schwartz, owner and founder of MushyGushy. “People love watching themselves, family, and friends in our top of the line animations. Using our Google feature as an optional delivery mechanism makes the whole process more engaging and the connection between sender and receive much stronger.”

MushyGushy (www.mushygushy.com) is based in Parsippany, New Jersey. Unlike traditional e-greeting cards, which tend to be impersonal, MushyGushy takes e-greetings to a whole new level in personalization for everyone. Send a GushyGram today; you'll love the reaction you get.

Editors Note: If your media outlet would like a GushyGram with your report’s heads included, please contact us at (973) 868-1000.
###

Press contact AllyceForan
Top of Page | Back to Headlines